Students and Self Promotion

December 2, 2008 § 2 Comments

My dance class is shrinking slightly again.  I lose students periodically to such things as giving birth, foot surgery, personal lives and exhaustion.  I’m sure every class does.  It takes awhile to build a program.

I began fearing I wouldn’t make a profit on the class anymore, or worse, it would actually cost me money again.  I started considering canceling the class, but after teaching class tonight with a mere one student, and seeing her excitement for learning new moves and the feeling of accomplishment we both got from having made it through the whole vocabulary of movements I had put together for the class, I’ve decided that it’s absolutely worth it whether I have one student or twenty.

Babies get bigger and feet heal and obstacles pass.  Old students will come back.  New students will get interested.

I guess my biggest goal in teaching really is to share what I know; for a couple reasons.  First of all, it’s fun!  And I want people to dance with!  My greater goal is to pass on what I know and stabilize a good Tribal program that could continue on even if I was to move away.  It’s about passing the torch and sharing the love for the dance.  And even if I only get to do that with a few students, it will have been worthwhile.

And that brings me to the aspect of gaining students. Self promotion.  This isn’t my strength.  I usually just do my thing.  I’d have to make fliers and videos and advertise and make myself personally sellable as a teacher.  Ugh.  I work full time.  I’m tired a lot.  And I’m on the modest side.  I just don’t have the time and energy for all that.

So, I guess I need to reasearch some easy yet effective ways to promote.  Wish me luck.

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§ 2 Responses to Students and Self Promotion

  • Aleksie says:

    I think the best promotion is through word of mouth. Seriously, I found all except my first teacher by asking people who they recommend.

  • Jade says:

    Thanks for the feedback! I guess word of mouth just takes time. I’m sure when we start performing more that’ll draw some attention and get people talking. It seems like I found half my teachers through word of mouth and half via the internet. Never from a flier, so that may be a waste of time. But maybe I should get around to setting up a teacher website sometime.

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